Workshop on New Product Development - A Strategic Approach
6-7 March, Bangalore
The challenge for today's organisations is to align business objectives with New Product Design and Development to gain a competitive edge in the marketplace. The crux of the issue lies in identifying new product and service strategies that foster innovation. To address this issue, CII-IQ conducted the above workshop.
The participants appreciated how all aspects of the development process were integrated commencing from the from the voice of the customer, to design, manufacturing, delivery and launch. The programme also covered market entry and positioning strategies and advanced quality planning processes covering techniques like QFD, FMEA, and Control Plan. This course proved highly beneficial to individuals responsible for the APQP process in their organization as well as those directly involved in maintaining a QS 9000 or ISO/ TS 16949 Quality Management System.
43 participants from 21 companies benefited through this programme. Mr S K Dutta, Principal Counsellor was the faculty for this programme.